Author: PPCJuice
Insights, updates, and field notes from PPCJuice. Covering program intel, policy shifts, tool breakdowns, and growth playbooks to lift ROI across your GEOs.
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Fresh posts across Policy Updates, iGaming PPC Agency, iGaming PPC Malta, Google Ads for Casinos, and Sportsbook PPC Acquisition - updated weekly.
Regulatory Gaps in Gambling Adverts: Meta and Google’s Challenge
Concerns have been raised over the impact of the rapid rise in the usage of sophisticated artificial intelligence techniques, such as deepfakes, to produce incredibly realistic online betting...
Australia's Push for Gambling Reform in 2025: Affects Google Advertisements
A resolute group of proponents of gambling reform is preparing to address problem gambling, one of Australia's most urgent problems, as the year comes to an end. The...
Google Faces CCI Probe Over Real-Money Gaming (RMG) Restrictions and Market Dominance
The Competition Commission of India (CCI) is investigating Google for alleged anti-competitive practices following a complaint by WinZO, an Indian online gaming platform. WinZO accuses Google of unfairly...
Google and Apple Face Lawsuit for Alleged Role in Illegal Gambling Distribution
A new lawsuit has been filed against tech giants Google and Apple, alleging their involvement in the distribution of illegal gambling software across New Jersey and other states...
Lifting the Ban: Google’s Green Light for Social Casino Advertisements
The computer giant Google has revealed plans to lift its ban on targeted and tailored advertisements for social casino games, a move that is expected to cause a...
Australia's Gambling Ad Reform Faces 2025 Delays
Aiming for a 2025 schedule rather than 2024, Australia has delayed its proposed revisions to gambling advertising regulations. Some authorities have acknowledged delays, citing issues in the Senate...
Indonesia's Crackdown on Online Gambling and Its Effects on Google Ads
The Indonesian government is taking a hard stance against online gambling, with Minister of Communication and Digital Affairs Meutya Viada Hafid reaffirming the country's commitment to eradicating the...
Caerphilly Council’s New Gambling Policies: Impact on Online and Offline Advertising
Caerphilly Council in the UK has introduced a series of proposals to strengthen regulations for adult gaming centres, with an emphasis on child protection and responsible gambling. While...
Google Ads Policy Dependent on Local Regulations: UK Gambling Regulation Needs to Step Up
According to a comprehensive report issued by charity GambleAware , current UK laws and regulations regarding gambling advertising appear to be lagging significantly behind those adopted in various...
Germany Sees Sharp Drop in Illegal Gambling Adverts on Google After Stricter Enforcement
Google has announced updates to its gambling advertising policies, with significant implications for operators targeting audiences in Germany. The changes align with the country’s stringent regulations on gambling...
New Gambling Ad Restrictions Coming to Lithuania in 2025
The Lithuanian Parliament has passed legislation prohibiting gambling adverts, with few exceptions for sports tournaments and sponsorships. The ban will take effect in July of next year, followed...
Polymarket Faces Scrutiny for Election Betting Adverts in US
Despite a federal ban on Americans using the platform for election betting, Polymarket has been actively promoting its services via social media influencers. The crypto-forecasting website has been...
Google Updates Advertising Policy for Social Casinos
Google is loosening its restrictions on online social casino advertising, marking a significant shift in its advertising policies. Starting December 4th, social casino mobile applications will no longer...