Policy Updates

Starting April 14, 2025, Google will introduce stricter advertising rules for gambling and gaming platforms. The revised policy clearly defines gambling-promoting content as any material that facilitates gambling...

YouTube has tightened its policies on gambling-related content, reinforcing its guidelines to prevent the promotion of unlicensed betting sites. As of March 19, 2025, creators are prohibited from...

The UK Gambling Commission has issued tighter affiliate marketing rules to improve transparency and protect consumers. Affiliates promoting iGaming offers must now clearly disclose all bonus terms, especially...

Concerns have increased over gambling advertisements affecting younger audiences online. Lawmakers in the United States are examining digital marketing practices linked to betting platforms. Sustained attention has emerged...

British lawmakers intensified pressure on gambling advertisers this week. A parliamentary coalition warned that aggressive campaigns increasingly reach vulnerable viewers online. The report connected sports promotions with rising...

The policy change signals a cautious opening for regulated digital gambling promotion. Beginning May 4, 2026, Alberta allows limited advertising under strict oversight. The move comes before the...

Recent debates in the United Kingdom have intensified scrutiny on gambling promotion, prompting renewed focus on Google Ads gambling policy updates . Lawmakers argue that existing safeguards fail...

In 2025, Google tightened its control over online advertising, especially in the gambling sector. Its latest report shows a sharp rise in enforcement actions. This increase reflects stricter...

Google Ads betting policy changes are reshaping digital gambling regulation. The platform is preparing to open advertising access to licensed operators in the United Arab Emirates. The update...

Australia has introduced sweeping limits on gambling promotion, reshaping how digital advertising operates. The policy, led by Anthony Albanese, reflects rising concern over public harm. Its effects now...

Australia has introduced sweeping reforms that directly affect how gambling brands operate within Google Ads betting systems. The changes reflect rising concern over public health and youth exposure...

The Netherlands is intensifying scrutiny of online gambling ads. Opposition parties propose strict limits, citing rising problem gambling among young adults. Platforms like Google Ads casino campaigns remain...

Regulators in New South Wales (NSW) are stepping up oversight of online gambling ads . Google Ads betting campaigns and influencer promotions are under close scrutiny. Authorities warn...

Google Ads casino campaigns face new regulatory changes as part of recent policy updates . The updates define certification standards and compliance guidelines, impacting wider PPC casino advertising...

The Cross River State government of Nigeria has introduced the Cross River State Lotteries and Gaming Agency (CRSLGA) Law 2025, giving its gaming regulator the authority to collaborate...

Apple, Google, and Meta must confront a series of lawsuits accusing them of profiting from illegal gambling apps that allegedly harmed users’ mental health. U.S. District Judge Edward...

Denmark’s parliament, led by Tax Minister Ane Halsboe-Jørgensen, has approved a sweeping reform aimed at tightening the rules on gambling advertising . Under the new measures, gambling promotions...

The Advertising Standards Authority (ASA), UK's independent advertising regulator, has upheld a complaint against Betway Ltd after a YouTube pre-roll advertisement featuring Chelsea FC supporters was found to...

Google will allow sports betting and Daily Fantasy Sports promotions on the Google TV Masthead in the United Kingdom and Brazil starting November 13, 2025, expanding access to...

A new trade group for social casino-style operators is trying to reframe the sweepstakes model just as regulators and major tech platforms escalate their scrutiny of online gambling...

Italy’s communications authority, AGCOM, has fined Google €750,000 (around IDR 11.4 billion) for allowing gambling-related content to appear on YouTube in breach of the country’s strict advertising rules...

YouTube's stricter gambling policy, aimed at protecting younger audiences, has disrupted poker and betting creators by removing ads, limiting visibility, and imposing age restrictions...

The global gambling industry is experiencing substantial setbacks as leading digital platforms implement stringent advertising restrictions . Google, Meta, and TikTok have all enforced zero-tolerance policies, collectively reducing...

Google has updated its policies for YouTube, introducing stricter requirements for gambling-related promotions. From now on, operators wishing to feature on the platform must obtain Google certification before...

In a deliberate alignment with Missouri’s pending legalization of sports betting, Google has enacted a policy update permitting advertisements from certified, state-licensed sports betting operators, effective August 15...

Brazil’s Attorney General’s Office (AGU) gave Meta a 48-hour deadline to remove advertisements promoting unauthorised online gambling platforms . The directive came after authorities identified hundreds of active...

Google has confirmed that gambling advertisements will be permitted in Cameroon and Namibia starting August 19, 2025. This decision is part of a broader update to Google’s advertising...

The Enforcement Directorate (ED) has called senior officials from Meta and Google to meet on July 21. This is part of an inquiry into money laundering connected to...

The rapid growth of the iGaming industry, particularly in sectors like Google Ads online gambling and casino PPC, has pushed regulators and platforms to enforce stricter advertising standards...

Since June 18, 2025, Google has allowed licensed gambling and fantasy sports apps on the Play Store in Brazil. This marked a major shift for the digital gambling...

Google and Meta have found themselves in the Enforcement Directorate’s crosshairs following allegations of promoting illegal betting apps through digital ad placements. With Google appearing for the scheduled...

WinZO, a popular Indian gaming platform, is taking legal action against Google. The company says Google’s Playstore policy is unfair, as it only allows Daily Fantasy Sports (DFS)...

The timer is set, the table’s cleared, and Ukraine is ready for the next round. On July 14, 2025, Google will officially allow gambling PPC ads in Ukraine...