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Independent Australian senator David Pocock has called for an inquiry into the gambling industry’s influence on government policy, particularly regarding online gambling reform. His move comes as pressure grows to ban gambling advertisements, especially on digital platforms.
Pocock wants to examine how gambling companies may influence government decisions, specifically the response to a landmark gambling harm enquiry, which recommended phasing out gambling adverts.
Gambling industry influence under scrutiny
Pocock is pushing for the issue to be referred to a Senate committee for investigation. He has expressed frustration that no action has been taken on the issue despite broad support for the inquiry’s recommendations. 'This is a public health issue,' Pocock said, emphasising the need for reform to protect vulnerable groups from gambling-related harm.
In line with these concerns, the Australian Greens have introduced a bill proposing to ban gambling adverts before and after sports broadcasts and during children's programming, capping adverts at two per programme. The Labour Party had also proposed similar measures but has yet to release a formal policy. The government has stated it is still consulting with industry stakeholders before moving forward with reforms.
Are online gambling advert policies about to change
The gambling industry, however, has resisted a blanket ban, with groups like Responsible Wagering Australia warning that such measures could push people to unregulated offshore sites. They advocate for restrictions aimed at protecting children and vulnerable groups without completely stifling the industry’s advertising capacity.
As the debate intensifies, this issue is expected to impact global gambling advertising policies, particularly in the UK, where digital gambling adverts are under increasing scrutiny. With growing calls for reform, significant changes in how gambling adverts are regulated could be on the horizon. To learn more about the UK’s stance on gambling regulations and advertising, check out the UK Gambling Commission’s guidelines on advertising.
