Industry News 2026
Market insights, industry updates, and policy changes for iGaming paid acquisition teams. Stay ahead of GEO shifts, casino and sportsbook trends, and compliance moves to scale profitably.
New updates
Fresh posts across Policy Updates, iGaming PPC Agency, iGaming PPC Malta, Google Ads for Casinos, Sportsbook PPC Acquisition - updated weekly.
Google and Apple Face Lawsuit for Alleged Role in Illegal Gambling Distribution
A new lawsuit has been filed against tech giants Google and Apple, alleging their involvement in the distribution of illegal gambling softwa...
Lifting the Ban: Google’s Green Light for Social Casino Advertisements
The lifting of the ban on social casino advertisements by Google is set to transform the online gaming landscape and enhance targeted market...
Australia's Gambling Ad Reform Faces 2025 Delays
Aiming for a 2025 schedule rather than 2024, Australia has delayed its proposed revisions to gambling advertising regulations. Some authorit...
Indonesia's Crackdown on Online Gambling and Its Effects on Google Ads
The Indonesian government, led by Minister Meutya Viada Hafid, is committed to eradicating online gambling, impacting Google Ads through the...
Caerphilly Council’s New Gambling Policies: Impact on Online and Offline Advertising
Caerphilly Council in the UK has introduced a series of proposals to strengthen regulations for adult gaming centres, with an emphasis on ch...
Google Ads Policy Dependent on Local Regulations: UK Gambling Regulation Needs to Step Up
According to a comprehensive report issued by charity GambleAware , current UK laws and regulations regarding gambling advertising appear to...
Germany Sees Sharp Drop in Illegal Gambling Adverts on Google After Stricter Enforcement
Following Google's updated gambling advertising policies, illegal gambling ads have sharply decreased in Germany, ensuring compliance with l...
New Gambling Ad Restrictions Coming to Lithuania in 2025
The Lithuanian Parliament has passed legislation prohibiting gambling adverts, with few exceptions for sports tournaments and sponsorships....
Polymarket Faces Scrutiny for Election Betting Adverts in US
Despite a federal ban on Americans using the platform for election betting, Polymarket has been actively promoting its services via social m...
Google Updates Advertising Policy for Social Casinos
Starting December 4th, Google will no longer classify social casino apps as 'sensitive wagering,' giving operators more advertising freedom....